SqueezeLeads is a proven way to get your hard-earned leads back from the unethical lead generation companies bidding on your brand name.

How many cases do you get stolen from you every month by lead generation companies bidding on your brand name in search?

How much is that costing you?

SqueezeLeads Math

Let’s use $50-$75 as your Current Cost Per Click on your firm’s brand keywords.

Lead Generation company bids on your firm’s brand name, as keywords, at this price.  The lead generation company has to do a little selling on the phone to sign up the caller as a client to a different law firm.  According to our data, the lead company converts about 10% of their clicks into signups.

Each signup then costs the lead company between $500-$750 or so.  They then sell the lead “signup” to another law firm at $1200-$1750, leaving the lead company with approximately $700-$1000 profit.

Your law firm has built tremendous brand equity.  So much equity, that these lead companies are able to monetize it for themselves by buying cheap clicks on your brand name.

The Big Problem

You can only buy one spot in the search engine auction for your own brand name. The search engine does not allow you to bid twice for the same keyword, even if it is your brand name. Your PPC account will get penalized or even deactivated if you try it. You simply cannot get another spot in the auction for your brand name.

But we can.

Our SqueezeLeads program is like no other.  It is designed to make the lead generation businesses that are stealing your cases, unprofitable, and give you the ability to steal your cases back!

How It Works

We have our own lead generation company, SqueezeLeads, that enters into the search engine auction.  We are a completely separate company from your law firm, and we are allowed to enter the PPC auction.  We then bid on your brand name, and sell you the leads we generate for 5 bucks.  We purposefully bid higher than your competitors, and drive up the price of your brand name keyword, by design.  We use artificial intelligence and machine learning to maximize the adverse effect on your competitors.

More SqueezeLeads Math

Let’s say we raise the bids for your brand name from $50 to $150.  Now, those same lead generation companies will immediately have to pay

(10 x $150 per click, instead of 10 x $50 per click)

for a signup that they are trying to sell for $1200-$1750.  We’ve taken all of their profit margin simply by raising the price per click.  Immediately, they can no longer afford paying $1500 or more for a signup.
But you can.  $1000-$1500 per signup is a reasonable cost per signup as we’re pushing your competitors off your brand name.

We’ve basically run a “Short Squeeze” on your brand name.  We run up the cost of your brand name, and squeeze out the competitors.  Hence, SqueezeLeads.


The Program

We charge a flat fee of $2500 per month for our service.
You pay us $5 for every lead we send each month.
You prepay PPC costs each month, and/or reimburse PPC monthly costs.  We have no markup in this.
You pay for intake and call transfer.  We have a great recommendation for an inexpensive, top-notch legal intake service.  We have no markup in this either.

How You’ll See Success


You will see some leads come back to you through our lead generation site.


You will see most leads come back through an increase in your regular firm PPC brand name campaign.


You will see some leads come back through your GMB listing, as your competitors usually drop below this position in the search results.


You will see, through "Auction Insights" that your competitors are pushed down and out... and our Lead Generation service, and your current PPC brand campaign, dominate the top 2 spots. Our recent client saw his competitors drop dramatically in the rankings, from 96% top of the page to nearly invisible.


Over time, you will see competitors drop out of the bidding for your brand name as it becomes unprofitable for them.

You will now have a permanent, very high barrier of entry for unethical newcomers who attempt to jump into bidding on your keyword.

More SqueezeLeads Math

If you get back 2 cases per month:

2 cases x $5000 x 12 months = $120,000

If you get back 10 cases per month:

10 cases x $5000 x 12 months = $600,000.

You’ve worked hard to build your brand.  These are your leads.  We help you get them back.